"One of the most frustrating and aggravating things in business is when someone "Over promises and Under Delivers". What this means is that they promise you something today, for example, and they don't deliver today and when they do deliver, it is not as good as the thing they promised.
Any one of your customers that feels like you have under-delivered will be angry, frustrated and will lose confidence in you and your business.
It is very important that you and your employees all practice the motto "Under promise and Over Deliver". By doing this, you will always surprise your customer and they will be happy and will trust and respect your business.
5 ways to under promise and over deliver...
1. Quote slightly more than you intend to charge so that your customers are pleasantly surprised when they get your bill and it is less than what they were expecting. Never charge more than your quote!!
2. Always add on a couple of days when you promise delivery of your product or service or when you promise a response, and then deliver early. This will please your customer and show them how efficient you are.
3. Never agree to do something for your customer that you can't do or provide properly. Rather just say..."Sorry we cant do that" or "We don't actually do that but I'm willing to research it and get back to you about it"
4. Always stick to what you tell your customers you will do. Don't ever say...."We will send you a quote by 3pm" if you are not 100% committed to getting them their quote by 3pm. Don't ever make promises to your customers that you can't keep.
5. Always be truthful and honest with your customers and never be afraid to admit that you have made a mistake. They will respect you and trust you for it."
Brendan and Sally Palmer
Business Consultants | Authors | Speakers | Coaches | Motivator
We are a husband and wife team who are passionate about teaching and inspiring people in business to become more successful.
Be Cool ! Be Great ! Be Alive !